“We’ve worked in partnership with trueology over the last four years on a number of strategic projects to help us better understand and engage with our membership base. The projects have been complex in structure and challenging in their objectives, ranging from detailed analysis of learner behaviours, to membership segmentation, and market insights – all helping to shape our future membership proposition and marketing activity aimed at creating personalised experiences for our customers. As a team, trueology are great fun to work with, as well as being focused and driven – never shying away from a challenging brief!”
