“trueology have given us real clarity on our membership strategy and will help us concentrate our actions in the most worthwhile places.”
Donna Wrightson, Membership Executive, the Royal College of Physicians of Ireland
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“As a team, trueology are great fun to work with, as well as being focused and driven – never shying away from a challenging brief!”
Vanessa Riboloni, Insight Manager, Chartered Insurance Institute
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“trueology combined robust insights with interesting headlines, allowing us to create us a fresh hook for our campaign.”
Katie Fellows, Marketing Manager, EPAM
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“trueology quickly grasped our strategic change objectives and were able to outline clear and well-thought through steps to help us achieve our goals. Their work has played a critical role in our strategic change programme – and will continue to do so over the coming years.”
Natalie Tait, Head of Acquisition, Retention & Engagement, Boundless
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“trueology have a truly impressive understanding of our complex membership data. They continue to support us by delivering a number of analysis projects ranging from acquisition to retention – and plenty in-between!
Kate Widdowson, Membership Marketing Manager – Retention, RHS
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”The team’s expertise in data, technology, insight and project management added value from day one, and this complex challenging project was delivered on time and to budget.”
Clive Gardiner, Head of Digital, NSPCC
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“The work we collaborated on with trueology, has directly informed and improved our membership understanding and retention.”
John Cottrell, Head of Membership, CAMRA, The Campaign For Real Ale
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“The attitudinal segmentation delivered by the trueology team provided us with never seen before insight, which has been absolutely crucial in informing our marketing and communications strategy”
Lee Taylor, Senior Marketing Manager, Caravan and Motorhome Club
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“trueology’s expertise in analysis and segmentation coupled with their ‘can-do’ attitude has given us real insights in to understanding our membership base which will see the college flourish and grow!”
Jay Norton, Membership Engagement Manager, the Royal College of Physicians
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