5 questions you should be asking your agency on data privacy day

Data PrivacyAgency InsightsBest Practices

17 Nov

Data Privacy Day is an important reminder for businesses to review their data protection practices. While it’s celebrated annually, good data governance should be a year-round priority. At trueology, we take data security seriously and encourage our clients to do the same.

If you’re starting a relationship with a new agency, here are 5 key questions you should ask to ensure your data is handled responsibly and securely.

1. What data security standards are in place?

Transparency is crucial. Ask about processes, standards, whether they have a Data Protection Officer (DPO), and any history of breaches. Ensuring your agency follows rigorous security standards protects your organisation and your customers.

2. How do they safeguard your data?

Secure systems and encryption are standard, but human factors matter too. Ask about staff training and procedures for data handling. At trueology, all employees receive ongoing training to stay compliant with GDPR and industry best practices.

3. How can they help enrich your data?

Anonymised, high-quality data can provide valuable insights. Ensure your agency sources data responsibly, with transparency and compliance in mind. Verify that all data is processed according to GDPR requirements.

4. How do they manage data deletion?

Data retention policies matter. Ask how your agency deletes or anonymises data after use. Proper retention and deletion ensure compliance and protect your organisation from unnecessary risk.

5. Can they provide advice and guidance on data privacy?

GDPR compliance is a shared responsibility between data controllers and processors. A proactive agency should offer guidance on best practices, helping your organisation maintain compliance and security.