Sam Faulkner
PERFORMANCE & MEDIA LEAD
Sam has worked in digital marketing for over 10 years, with a particular focus on reporting, measurement, and tracking. He has worked as an in-house lead as well as agency-side, with a speciality in communicating statistics and performance in a way accessible to everyone - from experts to time-conscious senior stakeholders.
As trueology’s performance & media strategist, Sam helps clients to develop a blueprint for tracking KPIs in order to maximise ROI (both media and business) and optimise the value of reporting to stakeholders and senior management.
